Founding 100 for 2026/27 — The Brief opens soon, 29 SEK · €2.90 · $3 / month. Join the list · See pricing

The Hockey Analytics

The Brief

Ask hockey. Get the reading.

Hockey analysis inside ChatGPT — not another dashboard. Watch a demo, then join the waitlist.

Works in your AI assistant

  • ChatGPT
  • Claude
  • Gemini
  • Grok

ChatGPT · The Brief

Demo — public league data

Connected

What does it take to make top 6 in the SHL right now?

Try another

Founding 100 · 2026/27

Join the waitlist

The Brief is not open yet. First 100 on the list get access first when it launches. We email the connect link when The Brief opens — no password today.

How to start

Three steps. Email is the first.

You do not create another login. Join the list now; when The Brief opens, public-league hockey analysis lives in the chat you already have.

01

Join the waitlist

Thirty seconds. No new app, no password, no credit card. You are on the list — The Brief is not open yet.

02

Open the link we email

When The Brief opens we send a connect link. Attach it once in ChatGPT, Claude, Gemini, or Grok.

03

Ask — or get Friday’s brief

Chat in the assistant you already use. Get answers and reports — not another stats page.

Join the list — your email

The flip

You used to hunt dashboards and stats pages. Now you chat.

League sites, club dashboards, Excel exports — ten tabs to find one number. The Brief is a conversation: ask, get the answer, and a report you can actually use.

Hockey dashboards and stats pages with filters, charts, and the question: where is that metric?

Before

Hunt dashboards, stats sites, and tabs.

Chat with an AI assistant that returns a hockey answer and a report

Now

Chat. Get answers and reports.

Once you’re in

Ask when it matters. Or get Friday already read.

Same connect. Two ways to use The Brief. Scheduled delivery is strongest in ChatGPT today; Claude, Gemini, and Grok start on-demand.

On demand

Ask when the question appears.

“How is Djurgården’s senior team performing versus the rest of the league?” You get a short reading and a report — not a data dump.

Works in ChatGPT, Claude, Gemini, and Grok after one connect.

Scheduled Friday morning SHL brief delivered as a ChatGPT notification

On a schedule

Friday 07:00. Your league, already read.

Recurring briefs — for example ChatGPT scheduled tasks — league thresholds and senior roster notes. No dashboard to open.

Public data first

The Brief only runs on public league data.

SHL, HockeyAllsvenskan, SDHL, NHL — the same public record anyone can look up. That is the 29 SEK · €2.90 · $3 / month product.

If the club should own the data and connect Wise Hockey, InStat, 49ing, or another feed, that is a consulting setup. Isolated environment. The club owns it. It never mixes with The Brief.

Consulting

Book a meeting.

Tell us the club, the sources, and what you want connected. We scope a club-owned setup in that meeting — not a self-serve plan.

Wise Hockey · InStat · 49ing · other

Book a meeting

Who it’s for

Built for people who still open five stats sites.

Player

Your ice time, your trajectory — without waiting for a club report.

Coach

Opponent notes and development reads, asked in the tool you already live in.

Agent

Client comparisons and talking points before the next call.

Club staff

Public Brief for league context — or book a meeting for a club-owned Wise Hockey / InStat setup.

FAQ

Straight answers

Join the waitlist with your email on this page — no new password. When The Brief opens we email a connect link; attach it in ChatGPT, Claude, Gemini, or Grok. Then ask a hockey question, or schedule a Friday brief.

Hockey analysis inside ChatGPT, Claude, Gemini, or Grok — on public league data (SHL, HockeyAllsvenskan, SDHL, NHL and similar). You connect once, then ask questions or schedule briefs. You get a short reading and a report, not a raw data dump. The older dashboard is optional; The Brief is the product.

ChatGPT, Claude, Gemini, and Grok. On-demand questions work across them. Recurring scheduled briefs are strongest in ChatGPT today; Claude, Gemini, and Grok start on-demand.

Yes for The Brief. Public league records only — no club tracking feeds, no private video. If the club should own the data and connect Wise Hockey, InStat, or 49ing, that is consulting — book a meeting.

The Brief is 29 SEK per month when it opens (about €2.90 / $3) — public league data, a monthly quota, and briefs in your AI. Billed in SEK. Join the list now; billing starts at launch. Club-owned setups are consulting.

The first 100 people who join for the 2026/27 season get access first when The Brief opens, a higher starting quota, and a Founding mark. After 100 you can still join the overflow list. Share your personal link: three friends who join = Founding+ (we do not take seats from people already in the first 100).

Two paths

Players and coaches join the list. Clubs with tracking data book a meeting.

The Brief is public league data only — join the Founding 100 waitlist and we email the connect link when it opens. Club-owned Wise Hockey, InStat, or 49ing setups are consulting, never mixed with the public product.

Need a club-owned setup? Book a meeting.

Founding 100 · 2026/27

Join the waitlist

The Brief is not open yet. First 100 on the list get access first when it launches. We email the connect link when The Brief opens — no password today.